MGMT420 - Business Strategy
1032657
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Course Description
This course is designed for those who need to grow, strategically pivot, or save their organizations. You will play the role of a member of the senior executive team in the development and management of a strategy, matching corporate competence and resources with economic opportunities and risks.
You will learn how marketing, finance, production and human resources blend into a cohesive strategic plan that provides a directional focus for an organization.
Specific topics include industry and competitive strategic analysis, analyzing internal strategic resources and capabilities, business-level strategies and tactics, stakeholders’ preferences, and managing strategic change.
Prerequisites
Applies Towards the Following Certificates
- Business Management Certificate : Required Courses
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